Maura Higgins, known for her appearance on Love Island 2019, has successfully transitioned from reality TV star to a flourishing businesswoman, becoming a millionaire at just 29 years old.
Since her time in the Majorcan villa, where she captured the hearts of millions, Maura has strategically utilized her newfound fame to secure lucrative brand collaborations and expand her career in entertainment.
One of her major financial successes stems from partnerships with well-known brands such as Ann Summers and Boohoo, from which she reportedly earned around £500,000.
These collaborations have not only solidified her status as a fashion influencer but also showcased her ability to connect with her audience beyond reality television.
In addition to her fashion endeavors, Maura has taken on presenting roles, including segments on This Morning, where she has offered advice as an agony aunt, contributing further to her income.
Financially, her career has been diverse; Maura earned £150,000 from her participation in Dancing on Ice, where she showcased her skills on the ice.
Additionally, her work with the luxury tanning brand Bellaminta added £250,000 to her earnings. This multifaceted approach to her career has led to an impressive net worth estimated at £1 million.
Looking ahead, industry insiders believe that Maura is well-positioned to continue her success. With Love Island‘s cancellation for the summer, there is speculation that she will have increased opportunities to secure new brand deals.
As she remains a prominent figure in the public eye, her savvy understanding of the entertainment landscape allows her to maximize her current popularity.
Recently, she launched a new swimwear line, More Maura Swim, in collaboration with Ann Summers, which has already garnered attention and praise.
By promoting her collection on social media, she continues to engage with her audience and solidify her brand identity.
Overall, Maura Higgins exemplifies how reality TV fame can be transformed into lasting success in various fields, including fashion, broadcasting, and brand partnerships.
With her impressive track record and keen business acumen, her financial trajectory is likely to rise even higher in the coming years.