Wondering which boy group topped the boy group brand reputation ranking list in February 2022? We have the answer for you. BTS fans will be happy to know that the boy group has topped the February boy group brand reputation ranking, and this is the 45th consecutive month that BTS has achieved the top position. Also, many recognized boy bands made the top five boy group brand reputation ranking list. Find out if your favorite boy band is among them. Also, we will see if the boy groups scores have increased or decreased since January 2022.
The brand reputation ranking index is the ranking of Korean idols that is determined by the Korean business research institute. The K-pop idols ranking analysis is based on the consumer’s online activity. The brand reputation ranking index depends on consumer participation, engagement, and the Media coverage the idols receive. For the February ranking, the data has been collected from 12 January to 12 February. Community indices of various boy groups also play a major role in deciding the score and ranking. In January, the score was analyzed to be 61,966,657. Comparatively, in February, an increase of 9.45 percent is seen in the brand big data. The big data analysis score for February 2022 is 67,823,738.
Top 5 February Boy Group Brand Reputation Ranking List:
BTS
The world-famous K-pop boy band BTS tops the boy group brand reputation ranking list again. This makes them the only boy group to top the list for the 45th consecutive month. In February, BTS’s brand reputation index displayed an increase of 8.68 percent when compared to its score in January. Also, the group’s brand reputation index in February was 11,984,394. When looking at the positive and negative analysis, BTS has received 76.05 percent positive reactions from the consumers. This significant increase in the response of the consumers has helped the boy band to stay in the first position. When the keyword analysis was done, the highest-ranking keywords for BTS included ‘Youtube,’ ‘Instagram,’ and ‘ARMY’. As for the highest-ranking, related terms were pinned down to ‘Increase,’ ‘Thank,’ ‘Surpass,’ and ‘Award’.
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NCT
Following BTS, NCT has secured the second position on the boy group brand reputation ranking. The brand reputation index of NCT for February is 3,964,297. Similar to BTS, this boy group has also achieved an 8.79 percent increase in February. The boy band has achieved a significant number in different indices like participation index, media index, communication index, and community index. NCT has a total of 23 members, and the band was formed by SM Entertainment. Furthermore, the group debuted in 2016 with their double single songs ‘Without you’ and ‘The 7th sense’.
SEVENTEEN
The K-pop boy group SEVENTEEN has thirteen members and has done surprisingly well in the February boy group brand reputation ranking. The boy group was in close competition with NCT but achieved the third position with the brand reputation index of 3,610,624. The boy band SEVENTEEN has a participation index of 437,852, a media index of 1,209,693, and a community index of 1,187,931. Unlike all the other groups, SEVENTEEN suffered a decrease of 1.51 percent in February month.
THE BOYZ
Talking about immense improvement, the boy group ‘The BOYZ’ rose to the fourth position in February ranking. In January ‘THE BOYS’ group was still under the top 10 as it achieved the seventh position in the previous month. In February, NCT saw an increase of 40.77 percent in their brand reputation index. This brings their brand reputation score to 2,991,577. The boy band was formed by IST entertainment. Also, ‘THE BOYS’ consists of eleven members, and they all debuted together in 2017. Some of the most famous songs by the group are ‘No Air’, ‘The Stealer’, and ‘Revel’.
WANNA ONE
The boy group WANNA ONE secures a position in the top 5 February boy group brand reputation ranking after being out for a while. The K-pop band managed to achieve the fifth position in February. Also, the WANNA ONE brand reputation index score rounds up to 2,832,756.
The group consisted of eleven members and was formed by CJ E&M. In the year 2017, the group debuted under two agencies, CJ E&M and Swing Entertainment.
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