Selena Gomez, a multi-talented American singer, actress, producer, and entrepreneur, has achieved remarkable financial success, reaching a net worth of $1 billion in 2024. Much of her fortune stems from her makeup brand, Rare Beauty, which has seen extraordinary growth since its launch in 2020.
Business Ventures
Rare Beauty’s success has been fueled by its affordable, user-friendly products, and the brand’s commitment to philanthropy, donating 1% of sales to its charity fund.
As of 2023, the brand’s estimated revenue was $350 million, and it was valued at over $1.4 billion. Selena holds a 51% stake in the company and was reportedly offered a $2 billion buyout in early 2024.
Beyond Rare Beauty, Selena has diversified her wealth through strategic investments and entrepreneurial ventures. She co-invested in the ice cream brand Serendipity in 2020 and co-founded Wondermind, a mental health platform that secured $5 million in funding in 2022.
Her business acumen extends to other ventures, including her involvement in the food delivery service Gopuff and her role as an executive producer for popular shows like 13 Reasons Why and Living Undocumented.
Acting
Selena’s career began at a young age with acting roles on Barney & Friends and Wizards of Waverly Place, which catapulted her into stardom. She later found success in music, both as a solo artist and with her band, Selena Gomez & The Scene.
Endorsements & Others
Her music career was complemented by lucrative brand endorsements, including a $30 million deal with Puma and a $10 million partnership with Coach.
Selena’s social media presence has been equally profitable, with her Instagram following exceeding 420 million, making her the first woman to reach such a milestone. She earns an estimated $10-15 million annually from endorsements and sponsored posts.
In addition to her work in entertainment, Selena has been a dedicated philanthropist. She has long been involved with UNICEF and other charities, using her platform to raise awareness for various causes, including children’s health and education.
She has also been open about her personal health challenges, including her diagnosis with lupus and a kidney transplant in 2017, as well as her bipolar disorder diagnosis in 2020. Despite these challenges, Selena has continued to shine as a role model and advocate for mental health.
Real Estate Properties
Selena’s real estate portfolio reflects her success, with homes in places like Tarzana, California, and Encino, California. She has bought, sold, and invested in numerous properties, including a custom-built mansion once owned by Tom Petty.
Her real estate investments, combined with her other financial ventures, contribute to her estimated billion-dollar net worth.
From her early days as a child star to becoming a billionaire entrepreneur, Selena Gomez’s journey is one of resilience, creativity, and business savvy.
She has shown that with hard work, determination, and a passion for both her career and philanthropic causes, anything is possible. Her story continues to inspire millions around the world.