When JoJo Siwa announced her latest single, it came with a cautioned warning:
“The following content is not made for children and may be disturbing or offensive to some viewers. May contain sexual themes, violence, strong language, traumatic scenarios, and flashing lights. Viewer discretion is advised.”
She gave listeners nearly a month to prepare for “Karma,” and now it’s here.
“And when I lay me down to sleep, it’s not your body next to me/This lonely room feels so empty, just me and my regrets/And cold blue eyes look back at me, the mirror has no sympathy/My guilts become a symphony that won’t let me forget, oh,” Siwa sings on the record.
“Karma’s a bitch, I should’ve known better/If I had a wish I would’ve never effed around/When I saw the pics of you and her I felt the knife twist/Karma’s a bitch (Karma), and she’s with you right now.”
It sounds like the 20-year-old co-directed the “Karma” music video with Marc Klasfeld and shared it alongside the single.
“I’ve grown up for eleven years now in front of the world and I have always been about making art. That’s what I love to do. I’ve always been genuinely myself and I’ve always created stuff that felt true to me,” Siwa shared at a listening party ahead of the song’s arrival.
“As I got older I really wanted to create stuff that was gonna make the world say, “What the f**k?”
And the fun thing is with ‘Karma,’ I wanted this first breakout adult moment to do that. I wanted this first adult breakout moment to make people’s heads turn.”
It appears that Jojo Siwa’s moment with the “Karma” music video comes shortly after the reported dissolution of XOMG Pop!, the girl group she formed with her mother in 2021.
A source investigated the matter, speaking with multiple sources and reviewing documents, including contractual agreements and messages. One former member, Leigha Sanderson, expressed feeling used and discarded. The Siwas denied allegations of abuse through legal representation.
