Toei Animation recently released its fiscal overview for 2024, revealing some interesting insights into its top-performing franchises. While Dragon Ball has long been a dominant force for the company, this year saw One Piece take the spotlight, surpassing Dragon Ball in revenue.
According to the report, One Piece emerged as the highest earner for Toei Animation, bringing in a whopping 22.2 billion yen.
This marked a significant shift from previous years, where Dragon Ball had maintained its position at the top. Dragon Ball still held a respectable second place with 19 billion yen in revenue, ending its seven-year streak as the top earner.
One Piece Surpasses Dragon Ball
A closer look at the numbers revealed that One Piece excelled in both domestic and overseas licensing, particularly in film licensing. With Netflix streaming a plethora of One Piece movies, the Straw Hat crew enjoyed a surge in revenue.
However, Dragon Ball still held its ground in overall overseas licensing, securing the top spot ahead of One Piece, with Digimon taking third place. The fiscal report underscores the undeniable popularity of One Piece, especially in Asia where it has become a cultural phenomenon.
Toei Animation's Financial Report of full fiscal year 2024 ( Apr 1st 2023 – Mar 31st 2024 ) is out!
1 – One Piece – 22.2 Billion Yen
2 – Dragon Ball – 19 Billion YenDragon Ball's #1 Streak ends after 7 year!
This is One piece's Highest year ever! pic.twitter.com/qoVuHMuNba— Schaewn Frost (@Schaewn) May 13, 2024
Despite initial setbacks in the American market, One Piece has now found success, thanks in part to its impressive anime adaptation and the live-action series on Netflix. With all eyes on Monkey D. Luffy, the franchise’s profile continues to rise, as evidenced by its stellar performance in the fiscal report.
Toei Animation’s fiscal report for 2024 solidifies One Piece’s position as a powerhouse franchise, surpassing even Dragon Ball in revenue. The series’ global appeal and success across various platforms highlight its enduring popularity and continued growth in the entertainment industry.
