Twenty-three-year-old singer Tegan has officially launched her solo music career with the release of her debut single, “I choose me,” available from July 29 through Japanese record label avex. While many debut artists introduce themselves with an energetic statement, Tegan takes a more introspective approach, centering her first release on self-love, identity, and choosing personal happiness over meeting others’ expectations.
The Japanese-language pop track reflects the emotional journey of rediscovering oneself after spending too much time living according to someone else’s standards. Rather than relying on dramatic production, “I choose me” delivers its message through understated vocals and heartfelt storytelling. The release also marks the latest milestone in a career that began more than a decade ago, making Tegan’s official solo debut the culmination of years of musical experience rather than the beginning of an entirely new journey.
‘I choose me’ reflects Tegan’s journey of self-discovery
According to the release, “I choose me” explores
“the slow wearing-down that happens when you spend too long shaping yourself around someone else’s expectations, and whatever’s left of you once you finally stop.”
That message serves as the emotional foundation of both the song and Tegan’s artistic identity.
Born in Hawaii as a fifth-generation Japanese American, Tegan first entered the music industry in 2015 after passing a local talent audition. She began performing as part of a ukulele duo at the age of 12 before reaching another major milestone in 2018, when she became the youngest artist to perform at Fuji Rock Festival.
After stepping away from music for several years, Tegan returned in 2024 through the audition program Chuang Asia 2024 in Thailand. She later appeared at SAPPORO COLLECTION before making her official solo debut under avex in 2026.
The single also highlights one of Tegan’s defining qualities as a performer. Despite her delicate, doll-like appearance, she possesses a low, husky vocal tone that creates an unexpected contrast. Rather than overpowering the production, her calm delivery reinforces the song’s central message with quiet confidence.

Music video and sound showcase a unique artistic identity
The accompanying music video expands on the themes of identity and individuality. It follows a doll-like character caught between how others perceive her and how she truly feels, creating a visual metaphor for the emotional conflict explored throughout the song. Set against a retro-modern backdrop, the video emphasizes subtle rebellion and personal freedom instead of dramatic confrontation.
Musically, Tegan combines the relaxed atmosphere of Hawaii with nostalgic Japanese city pop influences. Her sound draws inspiration from 1980s city pop while maintaining a contemporary pop style, creating music that feels both familiar and modern. This blend of vintage grooves and restrained emotion gives “I choose me” a distinctive identity among recent Japanese pop releases.

The song has already received an encouraging response following its live debut at Tegan’s showcase event. Industry professionals and media attendees praised her vocal performance, stage presence, and personality, leaving a strong first impression on audiences experiencing her music for the first time.
With “I choose me,” Tegan introduces herself not through flashy production or grand declarations, but through an honest message about self-worth and personal growth. Aimed at listeners in their 20s and 30s steering the pressures of everyday life, the debut single offers a reminder that sometimes the most important choice is choosing yourself.
