Slick Barrier is a unique pest control solution that gained significant attention after its appearance on Shark Tank, and as of 2025, the company’s net worth is estimated at $1.1 million.
With annual sales revenue of $700,000, the company has successfully made its mark in both residential and commercial pest control markets.
Despite its relatively young history, Slick Barrier has steadily grown, capitalizing on eco-friendly pest prevention solutions that have generated widespread interest.
The company’s path to success has been marked by pivotal moments, one of which was its appearance on Shark Tank in 2023, where it received an investment deal that would help propel it further into the marketplace.
On the show, founders Tony Gonzales and Aaron Gonzales pitched their innovative pest control solution, asking for $500,000 for 10% equity.
After a tense negotiation, the duo closed a deal with Lori Greiner—a highly experienced Shark—who offered $500,000 for 15% equity.
This deal not only secured the financial backing of a major investor but also placed the company in the spotlight, helping to attract further investments and boosting brand visibility.
The product itself, Slick Barrier, is designed to provide a pest control solution that is safer and more effective than traditional methods.
Its simple but effective design helps keep pests out of homes and businesses, making it a go-to option for those who seek eco-friendly alternatives to chemicals or traps.
Since its inception in 2018, the company has made significant strides in growing its reach, particularly after Lori Greiner’s involvement.
Key Milestones and Achievements
Since its foundation, Slick Barrier has celebrated several key accomplishments. In 2020, the company reported an impressive $180,000 in annual revenue.
This early success laid the foundation for future growth. In 2022, the company’s innovation was recognized with the prestigious National Pest Control Award, cementing its reputation as a leader in pest prevention solutions.
By 2023, the brand had expanded significantly, increasing its visibility and market reach, ultimately leading to their appearance on Shark Tank.
The deal with Lori Greiner, securing $500,000 for 15% equity, was a major turning point in Slick Barrier’s growth, offering both the financial resources and mentorship to guide the company toward further expansion.
As of 2025, the company’s revenue stands at $700,000, showing significant year-over-year growth as they continue to dominate the pest control market.
The deal with Lori Greiner has undoubtedly played a crucial role in raising the profile of the brand, allowing the company to tap into new distribution channels and explore even more commercial and residential opportunities.
The Founders: Tony and Aaron Gonzales
The Gonzales brothers, Tony and Aaron, are the driving forces behind the creation of Slick Barrier. Hailing from Gilbert, Arizona, they founded the company in 2018 after growing frustrated with the ineffective pest control solutions available on the market.
Recognizing a gap in the industry for a better alternative, the brothers designed Slick Barrier to offer a more effective and eco-friendly solution for keeping pests out.
Their entrepreneurial journey has not been without challenges, but their ability to innovate and push forward with their vision has led them to achieve significant milestones.
While specific details about the founders’ net worth are not publicly available, it’s safe to assume their financial standing is closely tied to the success of Slick Barrier.
Following the deal on Shark Tank, the brothers retained 85% equity in the business, meaning their combined wealth is likely to be over $2.83 million in 2024, based on the current valuation of the company.
This financial standing showcases how their hard work and innovative thinking have paid off, with the potential for even more growth in the future.
Looking Ahead: The Future of Slick Barrier
With the support of Lori Greiner and a solid business model, Slick Barrier is poised for even greater success in the coming years.
The pest control industry is vast, and with eco-friendly solutions becoming more important to consumers, the company’s ability to expand its customer base in both residential and commercial spaces positions it well for long-term success.
As they continue to innovate and refine their product, the potential for revenue growth and market expansion is significant.
The company’s future looks bright, with opportunities to expand beyond its current markets and potentially explore new verticals within the broader eco-friendly home solutions space.
With continued backing and mentorship from Lori Greiner, Slick Barrier may soon become one of the most recognized names in pest control, helping to revolutionize the industry with their innovative approach to keeping pests at bay.