Supporters of Nikki Haley’s bid for the Republican presidential nomination are intensifying their financial efforts in states with early March primaries, aiming to sustain her campaign amid challenges from former President Donald Trump’s formidable base in South Carolina.
Despite Haley’s extensive campaigning in her home state, where Trump maintains a significant advantage in polls, analysts and backers believe her best opportunity to regain momentum lies in the flurry of primaries scheduled for the first five days of March.
Dubbed “Super Tuesday,” this pivotal voting day encompasses 21 states and territories, including key areas like Massachusetts and Virginia, known for their populations of educated suburban voters who have previously shown support for Haley.
Recognizing South Carolina’s strong pro-Trump sentiment, strategists like Robert Schwartz from Primary Pivot emphasize the importance of a respectable showing there before shifting focus to the broader and potentially more receptive electorate of Super Tuesday states.
Primary Pivot, a super PAC backing Haley, has amassed approximately $1 million in contributions from various donors, aiming to capitalize on independent and Democratic-leaning voters participating in Republican primaries.
Their outreach efforts extend to states like Maine, Massachusetts, Colorado, and Virginia, with plans to expand operations into Michigan, Minnesota, and Virginia.
Despite Haley’s setbacks in earlier contests, donors remain committed, with some banking on the possibility of Trump’s legal entanglements clearing the path for Haley’s candidacy.