Jujutsu Kaisen episode 18 broke millions of hearts since almost everyone who watches Jujustu Kaisen liked Nanami. Nanami is a character who has almost close to zero haters, so it was kind of emotional for everyone to see him go like that.
And right after episode 18, we had another episode in which Mahito also killed off Nobara. Mahito has now become THE most hated character of Jujutsu Kiasen. First, he killed Junpei, then Mechamaru, then Nanami, and now Nobara.
However, we are not here to talk about Mahito and the characters that he killed. In this article, we will look at how Malaysian Airlines took the opportunity to advertise their airlines through this episode.
Nanami’s Death
So, after episode 18 was broadcast, we were shown Nanami’s dream where he wished to go to Malaysia after all things were over in Shibuya. Nanami was really exhausted at that point. He was already close to death after he got attacked by Jogo.
But even after getting his body half-burned, Nanami didn’t choose to leave from there. He chose to fulfill his duty as a Jujustu sorcerer even if it meant his death. As Nanami has mentioned before, he once ran off from being a Jujutsu sorcerer after Haibara’s death, but he returned after he had a change of mind.
He thought that what he was doing after quitting Jujustu, had no impact on others, and he wanted to do something with a meaningful impact on others. It is like Yuji’s grandfather said that if he has extraordinary strength than others, he should use it to help the weak.
A Fan Makes a Memento for Nanami
When Jujutsu Kaisen dropped one of its heartbreaking episodes featuring Nanami’s death, a fan thought to give a proper farewell to Nanami. As I said, Nanami’s dream was to visit Malaysia once everything was over, but Mahito killed him, and his dream remained a dream.
So a fan made a location mark near a beach in Malaysia as a memento for Nanami. He named it “Kanto Nanami Memorial Shrine.” He even added some cut-off pictures of Nanami in the photos section, where we can see Nanami around the beach.
This went quickly the next day, and people started checking it out. Many of the fans gave it a rating of five stars and also wrote farewell messages to Nanami. Seeing this getting so much attention, Malaysia Airlines seized the opportunity.
Malaysia Airlines reacts to Nanami’s dream
After seeing that Nanami’s shrine mark in Malaysia was getting so much attention, the Malaysia Airlines advertisement department posted a tweet about it. They wrote, that “Kuantan would be nice just like Kento Nanami. From anime to dreams to real-life scenes, explore the beach destination with them.”
Since the memorial shrine was already viral, this post also started getting reach quickly. However, a few days later. Malaysia Airlines deleted that tweet. So if you check it now, it won’t be there anymore.
However, they were successful in advertising their airlines. Since there are many news articles covering this news. And even we are covering this news and getting it to you. So, must say Malaysia Airlines grabbed the best opportunity to advertise their airlines for free.
Even after spending a lot of money, they would have gotten this much attention from what they got from reacting to Nanami’s death.
Similar incident: Duolingo reacting to Jujutsu Kaisen
Jujutsu Manga Spoilers! After Jujutsu Kaisen chapter 236 came out featuring Gojo’death, Duliogo’s official Twitter handle (now X) posted a photo of Duoligo’s character recreating the scene. And guess what? The tweet got over 23 million views.
Even Viz reacted to to say, “We have many questions.” The scariest thing is that Duolingo reacted to the Jujutsu Kaisen manga leaker’s tweet, so that’s why Viz had many questions. However, the leaker’s account is still safe.
me and lily are so excited for #jjk237 #JujutsuKaisen https://t.co/a7hNFbLGAq pic.twitter.com/D3pfIlb6ro
— Duolingo (@duolingo) September 26, 2023
Duolingo’s advertising team is really quite creative. They have done so many parodies of anime, like Jujutsu Kaisen, Dragon Ball, and Haikyuu. They know that many anime fans whats to learn Japanese, so they don’t miss the chance of doing free advertisement, which goes viral every time.