Netizens are buzzing about ILLIT’s upcoming comeback, speculating on significant changes to their concept. This speculation follows previous plagiarism accusations that arose during their debut, particularly regarding similarities with NewJeans.
On September 24, a community thread titled “After the Controversy, ILLIT’s Concept Was Completely Changed” surfaced on Korean forums.
The discussion featured screenshots from ILLIT’s teaser for their brand film “I’LL LIKE YOU.” Fans are analyzing every detail, wondering how the group will evolve post-controversy.
Earlier this year, BELIFT LAB and HYBE faced backlash over alleged plagiarism. Critics pointed to aesthetic and musical similarities between ILLIT and NewJeans, stirring a heated debate in the K-pop community.
Min Hee Jin’s comments during a viral press conference in April intensified the ongoing feud between ADOR and HYBE.
The teaser has sparked increased scrutiny from netizens eager to see how ILLIT’s concept will change. Fans have noted that the trailer incorporates Japanese elements, leading to diverse interpretations.
One user remarked, “Looks like HYBE likes Japan lately, from the props to the Japanese books and the subtitles.” Others chimed in with comparisons to the style of SM Entertainment, suggesting that some elements of the teaser evoke “SM vibes.”
Critics also pointed out that concept shifts during comebacks are standard in the industry. One fan noted, “Every time you come back, you’re supposed to change concepts, right?”
Despite the controversy, some fans welcomed the change, stating, “It’s good that they changed it.” The varied reactions reflect the high expectations surrounding ILLIT’s new release.
As anticipation builds, fans are curious about how ILLIT will follow this new chapter. The upcoming comeback promises to release the group’s response to past controversies while embracing a fresh identity.
With the release approaching, ILLIT fans are excited to see what’s in store. The discussions continue, revealing both hope and scepticism in the community.
