On April 16, 2025, Keyeast Entertainment announced the signing of Cho Hye Won, former member of the K-pop group Weeekly, to an exclusive contract.
The company expressed excitement about supporting Cho’s transition into acting, as she is a multi-talented artist with experience in singing, acting, and variety shows.
They also emphasized their commitment to helping her grow and pursue a successful career as an actress.
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Cho Hye Won, who was known by her stage name ZOA during her time in Weeekly, debuted in 2020 as the group’s main rapper and visual youngest member.
The group made a remarkable debut, winning multiple rookie awards and achieving significant milestones with their music.
Their 2021 title track After School garnered huge success, topping charts and accumulating millions of views and streams.
In 2022, Cho ventured into acting, debuting in the web film 3.5th Period. Her performance as Baek Ah Jin, a mysterious transfer student, was well-received, marking her as a promising actress.
In addition to her acting pursuits, Cho started a web variety show EVEN BETTER, which showcased her charming personality and versatility.
Cho Hye Won also pursued her passion for acting academically, enrolling in Sungkyunkwan University’s Department of Acting and Arts in 2024.
With Keyeast Entertainment now backing her, there is high anticipation for her future projects and the diverse range of roles she is set to take on.
Expressing her excitement, Cho said,
“I’m thrilled and grateful to begin a new chapter at Keyeast Entertainment, home to many senior actors I admire. I’ll work hard to grow into an actress who can take on a wide range of roles and show sides of me that I haven’t revealed before. Please look forward to it.”
Keyeast Entertainment, a powerhouse in the entertainment industry, is home to many top actors such as Cha Seung Won, Kim Hee Ae, Kang Han Na, and Park Myung Hoon.
With their expertise and resources, Cho’s future in acting is poised for success.
