As of 2025, FlingGolf has emerged as a unique and thriving business, combining elements of golf and lacrosse into an exciting new sport. The company, which started with humble beginnings, is now valued at approximately $1.2 million, with annual sales exceeding $1 million.
This success story highlights the incredible growth and momentum FlingGolf has achieved since its appearance on Shark Tank.
Origins of FlingGolf
FlingGolf was founded in 2013 by Alex Van Alen and John Pruellage, two entrepreneurs with a vision to bring a new kind of sport to golf courses.
By merging golf with lacrosse, they created a hybrid sport where players use a specially designed lacrosse-style stick to fling a golf ball down the course and into the hole.
This new sport is accessible to both golfers and non-golfers, offering a fun and fast-paced alternative to traditional golf.
FlingGolf’s Appearance on Shark Tank
In 2021, FlingGolf had the opportunity to present its unique concept to the investors on Shark Tank.
The founders pitched their business, seeking $300,000 in exchange for 10% equity in their company.
They showcased their product, explained the concept, and highlighted the potential for FlingGolf to disrupt the traditional golfing industry by making the sport more inclusive and exciting for people who may not typically play golf.
After a tense but successful negotiation, Daniel Lubetzky, the founder of KIND Snacks, agreed to invest $300,000 for a 25% equity stake in the business, which valued FlingGolf at $1.2 million.
This deal marked a pivotal moment in the company’s growth, as Lubetzky brought his extensive experience and resources to the table, helping FlingGolf gain the exposure it needed to expand.
Growth After Shark Tank
Following the appearance on Shark Tank, FlingGolf saw remarkable growth and momentum. In 2021, just after their television appearance, the company recorded $1.3 million in sales.
The hybrid sport began to spread rapidly across the United States and beyond, gaining traction at golf courses in multiple countries.
By mid-2022, FlingGolf was being played on more than 17,000 golf courses in the United States and on over 34,000 courses worldwide.
This international expansion has been driven by both the appeal of the sport and its low barrier to entry, making it easier for courses to adopt FlingGolf alongside traditional golf.
The popularity of the sport was further fueled by the hosting of national tournaments, with the New Swarm FlingGolf Classic Tournament being one of the largest events to date.
The inaugural tournament, held in May 2022, was a huge success, and the event was broadcast on ESPN, introducing FlingGolf to a national audience.
These tournaments continue to build the sport’s visibility and have helped to establish a loyal fanbase and player community.
FlingGolf in 2025
As of 2025, FlingGolf continues to thrive. With an estimated net worth of $1.2 million, the company’s growth is far from slowing down. The founders, Alex Van Alen and John Pruellage, now have a combined net worth of approximately $900,000.
The sport has seen significant international success, and FlingGolf’s presence on golf courses around the globe is a testament to its potential.
In addition to the United States, the sport is now being played in 31 countries, with courses in locations as diverse as Canada, the United Kingdom, and Australia offering FlingGolf.
Also, the company continues to benefit from the expertise and guidance of their investor, Daniel Lubetzky. Lubetzky’s involvement has helped elevate the brand, allowing FlingGolf to further expand its product offerings and market reach.
The sport’s unique appeal to a wide demographic—golfers and non-golfers alike—has helped it carve out a niche in the competitive landscape of recreational sports.
In 2025, the sport of FlingGolf continues to grow in both popularity and profitability. The company remains focused on expanding to more courses and hosting additional tournaments.
Their success has led to partnerships with golf courses, resorts, and country clubs around the world, and there are even plans to introduce FlingGolf at more military bases.