The February Boy Group Member Brand Reputation Rankings have finally been announced! K-pop has surely, been taking over not with its music but also with the idols who run the industry. With all the training they undergo, K-pop idols are some of the only people who come close to perfection. Male K-pop idols have been stealing hearts with their smooth dance moves, sweet vocals, fiery raps, and of course, their unbeatable humor. The Boy Group Member Brand Reputation Rankings announce the male k-pop idols of boy groups that had been extremely popular during a particular month.
Brand Reputation Rankings are determined through participation (brands the celebrity has participated in/product consumption), media (media marketing worth), communication (ability to communicate with public), and community (community’s perception of them/social marketing worth) of a K-pop idol. And the results are brought out by the Korean Business Research Institute. Now that we are done talking about Brand Reputation Rankings and the charm of male K-pop idols, let us start off with the K-pop idols who had topped the February Boy Group Member Brand Reputation Rankings!
BTS’s Jimin had topped the Boy Group Member Brand Reputation Rankings of February. In this month, Jimin had been trending on the news worldwide as he had caught COVID-19 and had even undergone surgery, so, naturally, fans made sure to support Jimin and shower him with love. The whole internet was full of get well soon wishes for BTS’ main dancer and lead vocalist. In addition to that, the male K-pop idol’s brand reputation index was a total of 7,258,554 with an 85.61 percent positive reaction. With this, Jimin has re-entered the toppers list of the brand reputation rankings and has once again proved that he has the whole world around his little fingers.
2. Kang Daniel
Kang Daniel is one hell of a successful person. After being a member of the most popular boy group Wanna One, Kang Daniel went on to make an amazing solo career and even made a company of his own! Fun fact: former Gfriend member Yuju has signed an exclusive contract with his company. Kang Daniel had also been the talk of the town because of his Kdrama Rookie Cops alongside Chae Soo Bin. Guess Kang Daniel finally met the real people to make his kdrama debut! For those who don’t know, the soloist had been turning down offers for Kdramas and wanted to work with people with who he felt comfortable.
3. Lee Junho
Here comes the king, Lee Jun Ho. The name Lee Junho has been trending worldwide ever since the 2PM member had starred in the hit historical kdrama The Red Sleeve Cuff. Ever since he starred as the king in the Kdrama alongside Lee Se Young, topping Brand Reputation rankings has been an easy walk for him. Even Song Joong Ki cemented the fact that he is a great 2PM fan by attending Junho’s fan meeting. You can read more about their interactions here.
V, aka Kim Taehyung, the lead dancer of BTS, is always in the news, whether it be for his impeccable fashion sense or something new he did on Instagram. He even has been in the news because of the new records being set by his new OST Christmas Tree for his friend’s kdrama Choi Woo Shik Our Beloved Summer. However, he had recently been in the news because of testing positive for COVID-19. Ever since then, fans have been wishing V the best and hoping that the K-pop star recovers really soon!
Lastly, in 5th place came BTS’s eldest member Jin. Jin had been on the news for his hilarious interaction with ARMYs as well as his own band members, whether it may be on Instagram or Weverse!
Moreover, Rank 6-10 was occupied by BTS’s Jungkook, Astro’s Cha Eun Woo, BTS’s Suga, WINNER’s Lee Seung Hoon, and Super Junior’s Kim Hee Chul.