On February 27, BLACKPINK’s Jennie hosted her Rubify Listening Party in partnership with Spotify at Hyundai Card UNDERSTAGE in Seoul.
The event was split into two sessions, allowing 200 lucky fans to experience all 15 tracks from Jennie’s highly anticipated first full solo album, Ruby, before its official release on March 7.
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However, what truly shocked netizens was the extravagant set of gifts that Jennie prepared for attendees.
Each fan received a carefully curated gift bag featuring a Stanley 30 oz Quencher H2.0 Tumbler, a N°1 De Chanel Lip and Cheek Balm, a Spotify mug, a Ruby-themed cake, exclusive photocards, and a bottle of Johnnie Walker Black Ruby—a brand-new whiskey product set to launch in South Korea in March.
This marked the first public revealing of the whiskey, making the listening party a unique collaboration event.
Fans were awestruck by the luxurious gifts, with online comments expressing envy and admiration for Jennie’s generosity and attention to detail.
Many pointed out how each item perfectly matched the Ruby theme, reinforcing Jennie’s signature style and elegance.
The inclusion of premium brands like Chanel and Johnnie Walker further solidified the event’s high-end feel.
With Ruby set to drop on March 7, anticipation is soaring, and this exclusive event has only heightened excitement for Jennie’s solo comeback.