The Korean Business Research Institute has released its latest brand reputation list for May 2024, spotlighting the most buzzworthy rookie K-pop groups. Compiled from data collected between April 2 and May 2, these rankings gauge the groups’ popularity based on consumer participation, media coverage, and fan engagement.
Featuring the top 10 standout acts dominating the K-pop scene this month, this list provides insight into the rising stars’ that stole audiences’ hearts worldwide. From chart-topping achievements to dedicated fanbases, these groups have captured attention and admiration across the globe.
1. ILLIT
ILLIT continues to dominate the K-pop scene, securing the top spot with an extraordinary brand reputation index of 5,335,252. Their addictive music and industry success have solidified their position as one of the most promising rookie groups of the year.
2. TWS
TWS emerges as a formidable presence, clinching a spot in the top three with a brand reputation index of 4,377,016. Known for their cute and high school-style performances and growing fanbase, TWS is set to make a lasting impact in the industry.
3. BABYMONSTER
BABYMONSTER makes waves at No. 3, boasting a brand reputation index of 3,252,218. With their unique style and strong engagement with fans, BABYMONSTER is carving out a niche in the competitive K-pop industry.
4. ZEROBASEONE
ZEROBASEONE secures the fourth spot with a brand reputation index of 1,555,709, demonstrating its rapid ascent and potential for success in the industry. Keep an eye on this rising star!
5. RIIZE
RIIZE captures attention at No. 5 with a brand reputation index of 1,420,204. Their industry presence and fan interactions have earned them a dedicated following and critical acclaim.
6. KISS OF LIFE
KISS OF LIFE emerges as a standout act, claiming the sixth spot with a brand reputation index of 1,362,614. Their unique sound and sizzling performances are setting them apart as a promising fifth-generation group.
7. UNIS
UNIS makes a strong debut at No. 7, garnering a brand reputation index of 1,097,962. With their first mini album and dreamy title track “Superwoman,” UNIS is poised for success in the competitive K-pop market.
8. BOYNEXTDOOR
BOYNEXTDOOR earns the eighth spot with a brand reputation index of 815,598, showcasing its potential and growing fanbase. Stay tuned for more exciting developments from BOYNEXTDOOR!
9. Big O!cean
Big O!cean claims the ninth spot with a brand reputation index of 417,986, marking their presence in the dynamic K-pop. Expect big things from this rising group!
10. tripleS
tripleS rounds off the top 10 with a brand reputation index of 373,634. With their upcoming full-length album and anticipated title track “Girls Never Die,” tripleS is ready to impress audiences worldwide.
As these talented rookie groups continue to awestruck audiences with their music and performances, which ones are you rooting for? Share your favourites in the comments below and join the excitement of discovering the next generation of K-pop stars!
