ILLIT’s ‘It’s Me’ MV Surpasses 200 Million Views, Becomes Group’s Second Video to Reach Milestone

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A still from ILLIT’s ‘It’s Me’ MV (Photo via YouTube)

ILLIT has achieved another major YouTube milestone as its music video for “It’s Me” surpasses 200 million views.

The achievement marks another significant moment for the girl group, highlighting the continued popularity of its music and the growing audience for its releases.

According to reports on October 27, 2026, the music video crossed the 200 million-view mark at approximately 3 a.m. KST.

Released on April 30 at 6 p.m. KST, the video reached the milestone in approximately five months and 26 days.

The accomplishment is particularly notable because “It’s Me” has become ILLIT’s second music video to reach 200 million views on the platform.

It also sets a new personal record for the group, becoming its fastest music video to achieve the milestone.

The achievement follows the success of ILLIT’s debut track, “Magnetic,” which previously reached the same view count.

With “It’s Me” now joining that milestone, the group has added another accomplishment to its growing list of digital achievements.

‘It’s Me’ Becomes ILLIT’s Fastest MV to Reach 200 Million Views

ILLIT’s “It’s Me” music video officially surpassed 200 million views on YouTube on October 27 at around 3 a.m. KST.

The song was released on April 30, making the latest achievement the result of nearly six months of viewership.

The milestone establishes “It’s Me” as the group’s second music video to cross the 200 million-view threshold, following “Magnetic.”

However, the latest release reached the mark faster than its predecessor, setting a new record for ILLIT.

The music video’s quirky visual style has helped give the release a distinctive identity.

ILLIT via YouTube

Its playful presentation adds to the song’s appeal, offering viewers a different experience while maintaining the group’s recognisable approach to music and visuals.

Reaching 200 million views represents a significant digital milestone for a music video, reflecting sustained interest from viewers over the months following its release.

For ILLIT, the achievement also demonstrates that the group’s audience continues to engage with its music beyond the initial release period.

Although the milestone is a numerical achievement, it also adds to the group’s growing collection of notable releases.

With “It’s Me” now reaching the mark, ILLIT has two music videos that have each surpassed 200 million views on YouTube.

ILLIT Builds on the Success of Debut Track ‘Magnetic’

The group’s earlier hit, “Magnetic,” remains the first ILLIT music video to reach 200 million views.

The debut track helped establish the group’s presence in the K-pop scene, and its continued popularity has made it an important reference point for the group’s subsequent achievements.

Now, “It’s Me” has followed that path while reaching the same milestone in a shorter period.

The latest record provides another measure of the response to ILLIT’s music and marks progress in the group’s YouTube performance.

The achievement comes as fans continue to revisit the music video and celebrate the group’s latest record.

Crossing the 200 million-view mark places “It’s Me” alongside “Magnetic” as one of ILLIT’s most successful music videos in terms of total YouTube views.

For the group, the milestone is another encouraging development as it continues building its discography and expanding its reach.

Each release offers a new opportunity to connect with listeners, while the performance of earlier songs remains an important part of its overall digital presence.

With “It’s Me” now becoming ILLIT’s second music video to surpass 200 million views- and its fastest to do so- the group has added another notable achievement to its career.

Fans will be watching to see what milestones ILLIT reaches next as its music continues to attract viewers around the world.

Verified since 2022 Senior Content Writer

Jung Min-gyu is a Senior Content Writer at OtakuKart specializing in K-pop market analytics and fan culture dynamics. He tracks digital streaming metrics, social engagement patterns, and international chart performance, frequently reporting on survival shows, trainee systems, and cross-border collaborations.

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