Rookie girl group HEART OF WOMAN (H.O.W) are preparing for their first comeback with a striking change in concept and two title tracks.
The group has confirmed that their upcoming first mini album, ‘ETERNAL FADE,’ will feature both ‘Melt’ and ‘LIT IT’ as its double title tracks, giving fans two different musical and visual experiences.
On November 2, the group’s agency, Blue Brown Records, released the ‘LIT IT’ version concept photographs, official tracklist, and highlight medley through HEART OF WOMAN’s social media channels.
The newly revealed images showcase a dramatic transformation from the soft and dreamy atmosphere of their earlier ‘Melt’ concept.
While the members previously appeared in elegant white outfits, the latest photographs feature predominantly black styling, vintage-inspired punk fashion, and sporty jerseys.
The contrasting concepts introduce different sides of the group’s identity ahead of the November 5 release.
The six-track album is expected to explore themes of personal growth, changing emotions, and relationships through a combination of musical styles.
HEART OF WOMAN Reveal Edgy ‘LIT IT’ Concept and Two Title Tracks
The newly released ‘LIT IT’ concept photographs present HEART OF WOMAN in a noticeably different visual direction.
Moving away from the delicate white styling of the ‘Melt’ version, the members embrace black outfits, layered punk-inspired fashion, and graphic sportswear.
The vintage-inspired looks create a rebellious atmosphere, while the sporty jersey styling adds a youthful and energetic touch.
The contrast between the two concepts also reflects the album’s black-and-white visual storytelling.
The tracklist confirms that ‘Melt’ and ‘LIT IT’ will serve as the album’s double title tracks.
‘Melt’ combines UK garage and drum and bass elements to portray the excitement of a heart gradually warming up.
The song was released in advance on October 28, accompanied by its music video.
Meanwhile, ‘LIT IT’ introduces a heavier musical direction through powerful 808 bass and trap hip-hop sounds.
Member Ryuin participated in writing the lyrics, which carry a confident message about refusing to be restricted by other people’s expectations and choosing to move through the world in one’s own way.
The remaining four tracks further develop the album’s emotional narrative:
– ‘Footsteps’ follows a journey of moving forward at one’s own pace.
– ‘Blue’ explores fading excitement and nostalgia for once-bright moments.
– ‘Glow’ captures the awakening of energy that has been hidden within.
– ‘Find U’ expresses an enduring promise and the belief that people can find their way back to one another.
Together, the six songs trace a journey of emotional change and personal growth.
‘ETERNAL FADE’ Marks HEART OF WOMAN’s First Comeback Since Debut
‘ETERNAL FADE’ represents an important milestone for HEART OF WOMAN, as it is their first comeback since making their debut earlier this year.
The five-member group, consisting of Jihyun, Chaei, Ain, Riri, and Ryuin, debuted on May 28 with their first full-length album, ‘Heart Byte : LEGACY.’
The debut project featured 13 tracks and introduced the group’s Y2K-inspired musical identity.
Its title track, ‘Lost in Proof,’ also entered Melon’s HOT100 chart, bringing additional attention to the rookie act.
Producer DWAYNE, who worked with the group on their debut album, has returned for ‘ETERNAL FADE.’
His involvement helps maintain the group’s established musical identity while allowing them to explore additional genres, including UK garage and trap hip-hop.
The album’s promotional materials also highlight the contrast between its two central concepts.
The ‘Melt’ version presents a softer and more mysterious atmosphere, while ‘LIT IT’ introduces a bolder, more rebellious image.
HEART OF WOMAN’s first mini album ‘ETERNAL FADE’ is scheduled for release on November 5, 2026, at 6 PM KST.
With two title tracks, six songs, and contrasting visual concepts, the group is preparing to introduce a new chapter in its musical journey.
