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Where to Watch Official K-pop Music Videos Online?

Still image from the music video Fake Love by BTS: Credits go to HYBE LABELS.
Still image from the music video Fake Love by BTS: Credits go to HYBE LABELS.

Each K-pop group comes back with an official music video. K-pop music videos have gained a lot of attention due to their storyline, electrifying visuals, and spellbound scenes. Within a minute of a music video’s premiere, they get thousands of views and likes. So, have you ever wondered where to legally and officially stream K-pop music videos online?

There are different streaming means such as YouTube, iTunes, Spotify, Apple Music for international fans, among which YouTube is the most popular one. Local fans, however, stream on Melon (Melon is only available in South Korea), Soribada (Korean Music Portal), Naver (South Korean search engine owned by Naver Corporation), and Genie (A south Korean company that produce and distribute music content. It is the second most music streaming service in South Korea).

The image from the music video Kills this Love by BLACKPINK: Credits go to YG Entertainment.

There are different streaming means such as YouTube, iTunes, Spotify, Apple Music for international fans, among which YouTube is the most popular one. Local fans, however, stream on Melon (Melon is only available in South Korea), Soribada (Korean Music Portal), Naver (South Korean search engine owned by Naver Corporation), and Genie (A south Korean company that produce and distribute music content. It is the second most music streaming service in South Korea).

Music videos on YouTube are available to watch on high quality, and most K-pop music videos have subtitles. Streaming the K-pop music videos on the mentioned websites helps the groups rank higher in the official music charts of South Korea. This, in turn, helps boost the chances of K-pop groups winning the year-end music awards.

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You can even watch the official K-pop music videos on the 1theK channel. 1theK is one of the most popular Korean streaming channels owned by Kakaro M. They have tied up with various agencies, and thus while searching, their channel comes up first. This is because 1theK gives tremendous exposure to the music videos as fans of different groups follow the channel. For instance, agencies like Woolim, Wm, and Dream T, etc.

You can watch official K-pop music videos on a personalized website or app of a particular K-pop group. For instance, the official music videos of well-known k-pop groups like BTS, SEVENTEEN, TXT, Enhyphen, GFriend, etc. Under the entertainment agency, HYBE Labels can also be watched on the app called WeVerse. These views will be counted in the charts as well. Other K-pop groups such as Stray Kids, TWICE, BLACKPINK, etc., have their music videos on their respective agencies’ official websites.

How to watch/ stream K-pop music videos properly?

Still image from the music video MIROH by Stray Kids: Credits go to JYP Entertainment.

Fandoms of K-pop love figures. There is always a competition of breaking the record of “Fastest Music Video to Achieve 100M views in YouTube” among them. There are certain steps to follow to pile up the views so that the streaming platform does not mark you as a BOT. The steps are as follows:

  • Stream from your account and not log out from the account as this might not be seen as genuine.
  • Take breaks in the middle. Do not continuously stream the same song on a loop that can be counted as spam, and the views might freeze.
  • When the song is over, search for another song, watch that, and then return to the previous song.
  • The streaming playlist can be made. That is easier than manually searching for a music video.
  • The full video should be watched. Do not skip.
  • Do not skip ads. Watch the full ad even though it’s a pain.
  • Watch the K-pop Music Video at normal speed and do not fasten or slow the speed.
  • Share the link to the music video on all streaming services and social media. This brings more traffic.
  • Do not even touch the replay button. Always search manually or choose from the created playlist.
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These are all the steps that need to be followed while you are streaming or watching your favorite K-pop group’s music video. The steps are mostly for Youtube. For other streaming services, there are not any such rules or restrictions.

Some Popular K-pop Music Videos to watch on Youtube.

Red-Velvet (레드벨벳)Psycho Performance Video: Credits go to SM Entertainment.

K-pop music videos are one of the most anticipated and most viewing videos on YouTube. These music videos are the reason K-pop groups gain their popularity. Each K-pop music video generally has a theme to follow, such as girl crush, retro, temptation, etc.

Some well-known music videos which broke the internet are:

To name a few, these K-pop music videos are mentioned as they went viral. There are other well-known music videos to stream on YouTube.

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